Kevin Rose’s PROOF Acquires Ethereum NFT Team Divergence

In short

  • PROOF, a Web3 startup from tech entrepreneur Kevin Rose, has acquired the NFT Divergence engineering team.
  • Rose’s startup launched the popular Moonbirds NFT project in April and is working on a “social universe” app.

of april hot drop Moonbirds NFT high PROOF in one of Web3, and now the Kevin Rose-led startup is working on more launches, a new social platform, and more. To help realize these ambitions, the company has just acquired a remarkable development duo.

PROOF today announced the acquisition of Divergence, a London-based Web3 engineering team consisting of Arran Schlosberg and Angharad “Harri” Thomas. The two will join PROOF as part of the acquisition deal, with Schlosberg being named vice president of engineering and Thomas now serving as chief product officer for the startup.

Divergence previously worked on the smart contracts for the PROOF Collective NFT membership card and Lunar birds Launch NFT, both on Ethereum. The team has also worked on other projects in the Web3 space, including PREMINT and the Admit a community NFT collector and influencer pass silver.

“I am delighted that they fit perfectly into our organization and really help us where we need the most help at the moment, which is when we are going to do very ambitious things that are being done in chain”, Rose Told Decrypt. “There’s no better team I want to put together and hire to help us accomplish these things.”

The discrepancy first caught Rose’s attention with her Brotchain NFT Art Project, which generated fully on-chain artwork from an Ethereum smart contract using only Solidity code – something Thomas said had been deemed “impossible” by some, which they took as a challenge. The team’s other NFT art projects include The precise kiss and Proof of Art{Work}.

From there, Divergence worked on features like allowlist mechanisms to alleviate the chaos around on-demand NFT drops, as well as creating a smoother on-chain Dutch auction format. Rose said their capabilities on both the engineering side and the product side will be key in bringing PROOF’s long-term vision to life.

Expanding evidence

PROOF has a significant roadmap for the coming years, including additional NFT drops, an exclusive in-person conference in 2023, and various media initiatives. The startup also plans to launch its own “social universe” which is similar to a metaverse in some ways, but it won’t be a navigated 3D world with avatars like Decentralized Where Facebook’s metaverse pitch.

Rose described PROOF’s plan as a “social communication layer around NFTs,” or a Web3-centric hybrid of the online chat community Reddit and the popular chat app. Discord. It’s designed to help serious collectors unite around common interests and funds, with the ability to view users’ NFT collections along with other Web3 integrations.

It will be offered to PROOF Collective and Moonbirds NFT holders later this summer, but Rose said the company also plans to open its social platform more widely to the public. Additional details will be revealed at next month’s Future PROOF, a semi-annual streaming event that showcases the updated roadmap for community members.

Prior to joining PROOF, Divergence instead planned to fundraise and continue independently. Rose was reportedly one of the backers in her role as a partner at venture capital firm, True Ventures. “They had a list of top investors,” Rose said, “and then all of a sudden we were like, well, what if we did this together?”

There is a significant demand for skilled Web3 engineers in today’s market, Rose said, and Divergence has shown both ingenuity around NFT drop mechanics and also technical acumen in executing large-scale projects. large and valuable. As we have seen in other examples, such as with the Akutars Projecta coding error can have very costly consequences.

“My real pleasure is making sure things really work,” Schlosberg explained. “It feels boring and like you’re braking, but if you want to innovate and try different and difficult things, you really need to make sure that’s in place. Instead of ‘moving fast and breaking things,’ I like” move fast, but you don’t have to break things.”

Thomas added that joining PROOF allows the duo to continue exploring the same concepts they had independently, but now as part of a team with growing ambitions and resources.

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Julio V. Miller